Product Reviews

Ecolicious : Blinded by the White

Calling all my fellow four sock owners! If you own a gray, or a horse with socks .. this post is for you!

If you’ve got a surplus of chrome, you know that dirty socks are not only ugly, but they’re a health hazard as well. Scratches are nobody’s friend! I try to make it a habit to wash West’s four white socks at least twice a week, and even more so in the summer months. My usual go to is Dawn dish soap (don’t judge, it usually gets the job done) but I’ve been hearing so much about this brand “Ecolicious,” so I had to try their whitening shampoo.

It’s no secret that I’m a lover of all things organic, holistic, and essential. (I’m not one of those crazy essential oil girls though – I promise.) When I have the opportunity to use products (for both myself and my animals) that use natural ingredients, I take it. What drew me to Ecolicious is that all products are natural and chemical free. A major plus for my sensitive guy. Petra McGowan, the Ecolicious owner, actually started the company because her warmblood Durango was having reactions (similar to the ones West sometimes has) to common grooming products. You can read about her story here if you’d like!

I ordered a few Ecolicious products to try, but I want to share the “Blinded by the White” whitening shampoo first. It’s been MUDDY in Aiken. Rain on rain on rain. This week was the perfect time to put the product to the test.

They don’t look that bad, but trust me – these socks are NASTY. Wet, orange, and grainy.

The instructions read… “Once your horse is dry, apply Blinded by the White. Vigorously rub into stains and leave in for at least 30 minutes. Aluminum foil can be used to wrap around your horse’s socks or tails.”

In complete Emily fashion, I did not read the instructions before applying. I wet the socks and went at it. I let the product sit for about five minutes before washing out.

Blinded by the White soaking on the sock.

The consistency of the product is bizarre. It isn’t like typical shampoos. It’s very thin, and very fine, which required me to use several pumps for each sock. I’m not complaining though, because it got the job done! AND I didn’t even leave it on for the recommended time, just five minutes! Imagine how white they will be next time I use it and actually listen to the directions!

If only y’all could smell this shampoo! Get ready for this ingredient list …. Lemon Essential Oil, Lemon Juice, Lemon Peel Oil, and coconut derived Glycerin. That’s IT. No bleach, no chemicals.

Here we have the finished product!
*Note that this is not the same foot, I washed one and left the other dirty for comparison.*
Beautiful and clean labeling!
A beautiful white sock next to an ugly, dirty one!

Overall, I’m very happy with this product! It is much more effective than my old school dish soap or purple shampoo. It usually takes several washes with both of those shampoos to get the socks this white. One wash and five minutes with Ecolicious! Not only did it actually get his footsies blindly white, they’ve stayed white! I washed six days ago and his socks are still surprisingly fairly white!

Not only is it quick and powerful, but it’s healthy and safe. I feel good putting this product on my horse’s sensitive legs. I have peace of mind knowing that there is nothing on the ingredient list that could cause a reaction or irritation. Everyone knows that white hooves and socks are much more sensitive than dark legs and hooves.

If you want to try this product for yourself (which I recommend!) you can find it here! If you aren’t terribly sure yet and want a sampler, you can get one of those here!

Use “The Head Equestrian” in the comment section of your order for a free Scrub a Dub Dub Butter Soap bar with purchase! A $14.95 value!

I have several more Ecolicious Equestrian reviews to do in the near future, so stay tuned! Happy bathing!

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